While you are probably recovering from the busiest shopping time, Black Friday through Christmas, it’s time to start thinking about the first major sales date of the year – Valentine’s Day. Last year, shoppers were expected to spend almost $20 billion on Valentine’s Day in the US. With numbers like that, you can see why planning for this cupid-filled holiday is a great way to start the year off right.
The following six ecommerce promotion ideas will help you leverage Valentine’s Day to drive sales to your store this year.
#1 – Create a Valentine’s Day Look for Your Website
Of course, demonstrating the spirit of Valentine’s Day in your website design will enhance your customers’ experiences, which in turn encourages them to buy more. You can also include the following items to boost sales even further: